Sharon Lee
US ISV and Application Builder partner lead
@whatsup_sharon, LinkedIn, Yammer
The Microsoft Partner Network includes a growing and diverse community of developers, IP providers and ISVs. Over the last few months, I have met and spoken with a number of developer partners in our network that range from startups such as TeamFusion and Formotus, MSP-turned-ISV companies such as Infiniti Consulting, established ISVs such as QUADROtech and Qorus, cloud-oriented ISVs such as Switch and Cirrus Insight, and industry thought leaders such as BetterCloud.
Microsoft Channel Chief, Phil Sorgen, recently talked about the opportunity with Microsoft for partners that build apps, and about the investments we’re making to help partners turn unique IP into profit and business growth. It’s an opportunity that is growing each day.
Starting in February, the US ISV and App Builder Community calls will explain the tools Microsoft provides ISVs to move your ideas from paper to markets, offer you insights and best practices from other partners, help you build partner-to-partner connections, and more.
- February focus on partner-to-partner connections. One of the most valuable, yet underutilized, benefits the Microsoft Partner Network offers is connection to other partners. Learn how you can create effective partnerships and put them to work for your business.
- March focus on marketing. It’s Marketing Madness! On our March calls, meet Microsoft subject-matter experts Jennifer Tomlinson, Diana Ishak, and Jen Sieger, who will share guidance and tips for building a strong marketing engine that will help you attract prospective customers.
I hope you’ll join me for this new community call series. I’m excited to share news and resources that benefit you and help you create new connections with Microsoft and each other. And, I invite you to connect with me by email at sharonl@microsoft.com, as well as on Twitter (@whatsup_sharon), LinkedIn, and Yammer.
US ISV and App Builder Community call schedule
Check the schedule for new listings
| Date | Course (click title to register) | Call description |
| February 11 | Spanning EMC and Insight: Embracing backup and recovery for Office 365 | Learn how Spanning EMC and Insight partner to win Office 365 customers |
| February 18 | Bringing Office 365 and Salesforce together in your inbox: Cirrus Insight for Office 365 | If you are building an application on Salesforce or Google and looking for continued growth, learn how Cirrus Insight partners with Microsoft to increase customer productivity and cloud consumption |
| March 8 | Hear how QUADROtech uses their MPN competencies and Microsoft Pinpoint profile, combined with engaging content, to build their brand |
Resources
- How the Microsoft Partner Network is investing in developer partners
- ISV and Application Builder Center
- US ISV and Application Builder Community blog series
